What is one of the best ways to explain features and benefits to a customer?

Demonstrating the product is one of the most effective ways to explain its features and benefits to a customer because it provides a hands-on experience that can vividly illustrate how the product works and what it can do for the customer. Through demonstration, customers can see firsthand the functionality and advantages of the product, allowing them to visualize its use in their own lives. This method can also facilitate immediate questions and feedback, making the interaction more engaging and tailored to the customer's needs.

While discussing the history of the product may provide context and background, it does not effectively convey its current value. Similarly, showing the user's manual could overload the customer with technical information without practical application. Discussing reviews may offer external opinions but lacks the direct interaction and personal connection achieved through a live demonstration. Therefore, demonstrating the product stands out as the most compelling approach in showcasing its benefits.