Three ways to create a positive impression include complimenting the customer’s taste and assuring them they are the expert. What is the third?

Indicating your professional knowledge of their purchases effectively builds a positive impression because it demonstrates credibility and authority in the conversation. When you show that you have expertise and understanding of the products or services being discussed, it instills trust in the customer. This not only assures them that they are receiving informed advice but also reinforces their confidence in their own decisions and purchases.

Establishing this level of professional rapport can enhance the customer experience significantly, as it makes them feel valued and understood. By showing your awareness and expertise, you create an environment where the customer feels secure in seeking your assistance, fostering a stronger customer relationship.

The other options, while they might seem beneficial at a glance, could be perceived differently. Suggesting top-of-the-line products could come off as insensitive if it doesn't align with the customer's needs or budget. Stating that your products are better than competitors may be viewed as overly aggressive or blind to the value of other options available. Offering discounts might seem appealing, but if it’s not framed within the context of value or service quality, it may not contribute effectively to building a lasting relationship.